Savon de Marseille - Salon de Provence

Marseille soap and its eye-catching vintage advertisements belong to the collective memory of many generations. For a century, Marius Fabre has been a trusted brand, conveying the values of natural and safe cleaning products. Through its bumpy journey, the factory strived to maintain the traditional making-process and is now enjoying the revival of the iconic soap cube. The term “Marseille soap” refers to a manufacturing process regulated by King Louis XIV (Edit de Colbert) in 1688. Historically, over one hundred factories in the Marseille region produced such fine soaps that the city’s name became a trademark. Unfortunately, it was never registered and the name fell into the public domain. The classic cube of soaps went out of fashion after WWII with the introduction of soap flakes and toilet soaps, but their enduring qualities were never questioned. They are in fact being rewarded today. Global demand for organic products is steadily increasing and the old soap formula is more appealing than ever to conscious consumers. Healthy and environmentally friendly, either white or green, real Marseille soap is indeed a safe bet.